This Morning is British Daytime Television Programme. The main presenters are Holly Willoughby, Phillip Schofield, Ruth Langsford and Eamonn Holmes with various other presenters that stand in for illness or contribute to other sections of the programme.
Coverage of Action
In the 5 minute clip all recording is simultaneous due to being an interview. I counted that there was approximately 5 cameras used however there could be more of less. There was a variety of shots used including Pan Shots, Long Shots, Medium Close Ups and Close Ups. The most common shots type used was the Close Ups because it shows the emotion from both the presenters and the actress and it shows the audience the intense feeling of the interview.
Communicating Meaning to the Viewer
This particular interview is constructed in a common interview way; Presenter introducing the actress, shot of actress, presenter asking questions, actress answering questions, a picture with the voiceover of the interview still going on, back to presenter, medium shots of actress, VT again with the interview voiceover, actress then back to the presenter who ends the interview and introduces the next link.
Other elements used in the interview are the pictures and VTs. The pictures or VTs are usually linked to the interview. In this case the pictures are of the actress and on screen partner. Producers do this to communicate with the viewer to give them a clearer understanding of who the presenters are talking about.
Visual Style
At the beginning of the interview we see our first Visual Style effect, the use of a Twitter Hashtag. Not only is this a visual aid, it's also a call to action to get the viewer joined in on the chat on Twitter. Using a hashtag means that the viewers can all have their opinion on what is being said on the interview. It also gives the audience a chance to have their tweet read out on the programme.
The second visual style they introduce is the effect around a picture. This gives the viewer a different screen to re-focus on. The idea of having the background of the picture like a film strip makes it more believable that it is a picture and relates to the idea of it being a promo shot.
Finally, the channel Logo, ITV, is always displayed in the top left hand corner as a reminder of what channel you are watching and also to not get you mixed up with seeing the interview on any other channel. It also means that the interview cannot be used on any other channel as it is branded/watermarked.
The production maintains levels of interest by using various shot types and keeping the length of shots down to 3/4 seconds unless or question is being asked or answered. The producers always intend to maintain interest from the viewer because they want to keeping viewing figures up high and want to keep the viewer thinking about outcomes. Producers of This Morning are successful in maintaining interest by always changing shot types, shot angles and the structure of links.
Constraints of Location
This Morning is filmed at the ITV London Television Centre on the South Bank of the River Thames in a purpose built studio. This means that when having rehearsals, Camera Operators can rehearse to as there is no studio audience they have to watch out for. It also means that the setting for the programme never has to be taken down unless they are doing a makeover of the show.
No comments:
Post a Comment